If you’re a small business owner or about to start a business and you do think do I need a website for my small business hey, I’ll save you some time—you need one. A good one. A professionally designed website. Fast-forward to 2021, and the number of consumers that go online to find a local business has jumped to 97 percent. If you want them to choose your company or your business , you need to be found online—meaning you need a website.
Today I will be revealing the top secret why you need a website for your small business right now
REASON 1: 30 PERCENT OF CONSUMERS WON’T CONSIDER A BUSINESS WITHOUT A WEBSITE
Your website is your number one marketing asset because we live in a digital age. Many people spend on average 23hours online per week ,and on their mobile devices they spend up to five hours per day. By now, consumers expect companies to have an online presence (including a website) and will consider a company that DOESN’T have one as less professional.
REASON 2: PEOPLE ARE SEARCHING FOR YOU ONLINE
One of the benefits of having a website for small businesses is to be where your consumers are. There’s a reason so many companies invest in a website with search engine optimization (SEO): 97 percent of people go online to find a local business, and 93 percent of online experiences begin with a search engine. Believe it or not, there are 3.5 billion searches on Google per day, and at this very moment, there is someone in your area online and searching for your exact service.
REASON #3: 75 PERCENT OF CONSUMERS ADMIT TO MAKING JUDGMENTS ON A COMPANY’S CREDIBILITY BASED ON THE COMPANY’S WEBSITE DESIGN
Not having a website makes consumers trust you less. In fact, in 2021, 75 percent of people admit to making judgments on a company’s credibility based on website design. People are more likely to do business with a company they trust, and a website is the first place they go to check for credentials, reviews, and awards.
Beware, though—if you have a bad website design, it won’t help you at all. You have 10 seconds to leave an impression on website visitors and tell them what they’ll get out of your website and company. After this time they may leave.
REASON #4: YOU NEED TO ANSWER BASIC QUESTIONS QUICKLY
This is especially true for B2B companies. People visit your website when they want to know something or do something. They also expect immediate gratification, which means visitors should be+ able to answer three questions within three seconds of landing on your website:
- Who are you?
- What do you do/offer?
- How do I contact you?
We live in an age of NOW, where consumers want the information they seek immediately—meaning your company’s website should answer each of the questions above without the user needing to scroll down the page at all.
IT WILL HELP YOU BEAT THE GOLIATHS IN YOUR INDUSTRY
Did you know that having a website can help you beat the Goliaths in your industry? It can if it’s optimized for search.
REASON #5: SOCIAL MEDIA backup
Website is a social media backup So, you think you don’t need a website because you’re on Facebook LinkedIn or and other social media platform .
Every business need a website even if you have a social media page. While social media can help your business grow, don’t bank on using it as your sole marketing channel, make sure you gives your consumers a landing page website that represent who your are and what you can offer them
If you want to learn more about the specific marketing strategies mentioned in this post, our blog is a great resource for all of this information.
Or, you could also work with one of our digital marketing consultants for more specific advice involving your business.
For everything else digital, contact us today and we’d be happy to help!